It seems Marvel is relaunching everything these days, even promotions. The good people of Marvel Comics know good marketing when they see it; the Marvel #1 promotion they introduced last month, which promised readers access to over 700 first issues, worked so well, that it barely worked at all. The enthusiastic demand from fans overwhelmed their servers and made it difficult to actually obtain the titles that were being offered.
So Marvel is trying again, bless their hearts. The company is bringing the promotion back on Thursday April 11. This time the company is making an effort to bring order to chaos. If you are interested in downloading any of these first issues, you’ll need to sign up here, by 11:59 pm EST tomorrow (4/9/13). By having readers sign up in advance, Marvel should be able to better supply the titles that are in such high demand.
Do not miss the opportunity to get your free Marvel first issues. You may also want to take advantage of the chance to introduce new readers to some of your favorite characters, be sure and pass along the links to would-be fans in your life. Spread a little comic book joy, after all, it’s free.
For the full press release from Marvel, please see below.
Marvel Press Release
Everyone remembers their first comic book, and now – Marvel is giving you over 700 of them FOR FREE with Marvel #1! Head on over now to the special promotional page [http://promo.marvel.com] and sign up to get in on the action before Marvel #1 registration ends at 11:59pm ET on April 9th, 2013.
Marvel is pleased to announce the return of Marvel #1, a unique opportunity for fans to experience all of their favorite Marvel Super Heroes, and some new ones, by accessing over 700 #1 issues for free. These free comics can be read via the Marvel Comics app (for iPhone®, iPad®, iPod Touch® & Android™ devices) and online in the Marvel Digital Comics Shop, both powered by comiXology.
iPhone, iPad and iPod Touch are trademarks of Apple Inc., registered in the U.S. and other countries. Android is a trademark of Google Inc.