Things got pretty interesting for Marvel Comics back around 2001. The company was mounting a return from bankruptcy and making some big moves. New imprints like Max and Marvel Adventures were created to widen the audience. Their characters were making huge amounts of money at the box office. They launched the Ultimate line and rebooted an entire universe. Everything seemed fresh and exciting. Probably one of the biggest changes to happen was in the X Office. Newly minted EIC Joe Quesada looked at the mutant line of books and saw that a real revamp was in order. Enter Grant Morrison. Teamed with artist extraordinaire Frank Quitely, Morrison would break apart the X-Men’s universe, clean out the cogs, and reassemble it all in a streamlined way that made sense for the turn of the millennium. Gone were the technicolor spandex and mile long team rosters, substituted with real world black leather body armor and a core cast of characters. This is a run of comics that is still effecting things to this day, and it is the focus of this week’s episode.
[audio:http://thenextissue.podomatic.com/enclosure/2013-04-30T16_54_08-07_00.mp3](And here’s the direct download!)It’d be awesome if everyone headed over to NextIssuePodcast.com! That’s where you can find our episode archives, Twitter feed, and more. Be sure to check out The Next Issue podcast’s Facebook group, and please subscribe to our two feeds in iTunes! This one is for our regular episodes, and this one is for all our interviews and specials. If you’ve got a second, we’d sure appreciate it if you’d rate the show and leave a review. That stuff makes it easier for new listeners to find us and join the party!